Because we are in an era where our electronic information can make or break us, understanding what makes a complete website is more important than ever. Complete means several things.
If you sell a product, the importance of providing a full description of each product including a picture, specs, etc. is essential. You may think that is a no brainer, but you would be surprised at how many big companies fail to provide one aspect of the needed information. In some cases it delays or prevents the product page from being completed in a timely fashion, in which case it can’t be posted on the site.
Author: Cathy Derechailo, SEO Copy Writer