June 15-17, 2016
BORGATA HOTEL CASINO & SPA
1 Borgata Way
Atlantic City, NJ 08401
Netcetra is part of the Market 2 Dominate alliance that is exhibiting at the annual NJCPA Convention and Expo in Atlantic City.
Association members receive a 20% discount on services.
Visit us in Booth 301 at the NJCPA Annual Convention & Expo.
Your digital footprint is your digital identity on the Internet. And your Internet properties will help grow this digital footprint.
What does this mean? It means that when the Internet first started you needed to create a website to be part of the Internet. However it was not always easy to find your or your business, your products or services. Continue reading
I have been getting mixed reviews regarding Windows 10. I installed it or upgraded my Windows 7 pro to the new OS on my laptop and had no issues. I then did the same procedure on my home PC which had Quicken, Quickbooks and a couple design programs by Adobe. Continue reading
NASA announced that a 3D Printer is one of the first things that it put on its priority list. Combined with a CAD program on a PC, it can create many items right to spec that is needed on Mars when they are on the planet. Continue reading
I just read the report about the Sony breach and that the compromise came from an email message to a Sony executive that looked like a genuine message from a familiar contact. It was not and it had an executable link that drop the malware on that person’s PC. Once in at that level, they searched for the IT director’s PC. This person would have access to everything on the network. We saw this same exact action occur in a large professional firm locally.
NEVER click on any link or attachment unless you are 100% certain that you should have received it. Call the party in the message if you are not sure. Some of the scams we are seeing right now are:
- Best Buy message regarding the product you bought
- UPS schedule link
- Utility enquiry
Trust no one and review this information with everyone on your network. Size does not matter to these people. They are after information or money or both. Spam filters and antivirus software work just so well. You must always be vigilant and if in doubt TRASH IT!!!
As the owner of a 20 year old web design, marketing and hosting company on the internet, I have seen it all. The one offer that stays around is the free web site. It is used, of course, to get you to sign up and get a free simple web site. It is a great opportunity for the beginner or is it? The biggest issue with these types of site is it a “do it yourself” set up. “Great!” you say but is it? These types of sites are templates that add the code in the background for you. The problem is this type of code is very heavy with extra coding because it is a templated site that builds on its own. A designer writes page coding to be simple and easy to read and change. OK, so now you have this site, it looks good and you are pushing traffic to it. A chance of being found as an unbranded product or service is tough. Yup, they all say they will promote it for you. Ask any internet marketing person and they will tell you that it is a consistent updating process to satisfy the major search engines. And if you are trying to get more than local exposure it is much tougher.
Generally, the next step, if you want results or if the free site after a year is no longer free, you decide it is time to move to a more professional hosting company. Here is where it gets a little tougher. Trying to do it yourself can be a real hassle. You must be sure to move to the same platform and depending on the type of template and coding, it may not move well at all. This, of course, means a redesign to some degree by a professional who can modify the existing site.
All in all, if you are serious then the best way to do it is to start with a professional design. It may not be free but chances are expanding, marketing and moving become much easier and cheaper.
This is a question that I immediately investigate when a new client with an existing web site come to us to do work. The most common problem is this information. Many business owners and new web designers do not understand the aspect of domain ownership, and they generally register this information incorrectly. Continue reading
Brick businessman combines tech know-how with creativity
Asbury Park Press 12:03 a.m. EDT June 23, 2014
Jim Mahlmann owns NetCetra, a Web services business in Brick
When did you decide you wanted to be an entrepreneur?
When I realized that I enjoyed the creativity of expanding a business to whatever area interests I would like to pursue.
Why did you start this business? Continue reading
One of my medical journal clients just found out the hard way that Constant Contact does not accept permission based email addresses from LinkedIn. The journal had over 2000 addresses from their Constant Contact list unsubscribed by the company that they deemed not acceptable. I was told that beside the sign up forms that they offer for the web the only other acceptable tools for sign up are the Facebook tool, text tool, QR Code and the APP market place. Now my client must do a personal request for each address to sign up directly. Very time consuming.